Books & More
Browse our collection of books and how-to guides below. Feel free to use the contact us link for more information
Why Integration Marketing
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Category: |
Marketing |
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Price: |
$4.99 |
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Genre: |
Self-help book |
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Format: |
PDF |
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Description
Integration marketing (IM) is much like this proverb from the Bible, which states, “The spider takes hold with her hands, and is in kings' palaces.” The spider has integrated itself into someone else’s world, in this case the king’s, thus, benefiting from the position the palace real estate gave her without paying a dime for it. Can you see the basic principle here?
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